Choc Beer Co. has found it’s way out of a legal dispute with a Minnesota-based soda pop company by agreeing to stop using the name 1919.
I reported on this issue last year. To sum up, Minnesota’s New Ulm Brewing and Beverage Co. also uses the name 1919 for a root beer, and started legal actions against Choc to stop Choc from using the 1919 name, citing trademark infringement. You can read a story from Minneapolis here (which, by the way, has two terrible spelling errors, but who’s counting?).
So where does Choc go from here? The wheat beer known as Choc 1919 will now be known simply as Choc. Here’s what the new label is expected to look like:
Choc President Zach Prichard said this action brings an end to New Ulm’s lawsuit, and that the decision was a “mutually agreeable solution.” Prichard said the company views the new label as a return to Choc’s roots. Consumers should expect to start seeing the new packaging around March.
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-The upstairs smoking bar at TapWerks is now open seven days a week.