Choc kicks off Project Hop tonight
Choc Beer Co. will start a new firkin venture tonight called Project Hop. The project will be an ongoing series of firkins each week featuring a single-dry-hopped version of Choc 1919.
Tonight’s offering will be at McNellie’s Tulsa. It will feature a Centennial dry-hopped 1919. Choc’s aim is to show off the varying character of different hops by keeping the base element — the beer — constant while rotating through a series of single dry-hoppings.
The project will rotate between Oklahoma City and Tulsa, so fans in both cities will have a chance to try the beers. This is a venture I’m looking forward to, especially after trying a 1919 dry-hopped with cascade hops in May at the Oklahoma Craft Beer Festival. (It was my favorite beer of the night.)
As for tonight’s firkin, Centennial hops are described as offering over-the-top citrus flavor and aroma, with a relatively restrained floral nose. That should perk the 1919 right up, I’d think.
Choc President Zach Prichard describes the project as “a fun way for us to experiment with hops.”
He added that the project might lead to a more widespread distribution of beer outside of just the firkins. Is anyone else imagining a six pack of 1919 featuring six different dry-hopped versions, sort of in the spirit of Sam Adams’ Latitude 48 Deconstructed? Let’s keep the dream alive.
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What’s a firkin?