Take a ride on the beer passion index
In my efforts to bring you beer news from far and wide, I came across a somewhat interesting graphic on the Internet today. It’s called the Brand Passion Index. It’s an informal poll that measures consumer insights for certain brands. With football season kicking off, pollsters chose to use the index to gauge how beer drinkers felt about six popular beer brands. Here’s the graphic:
You can read a full explanation of the survey/poll right here. I’m not really sure how you could really love Pabst Blue Ribbon more than, say, a Sam Adams Imperial White — or for that matter even just a plain old Sam Adams Boston Lager — but you can’t account for everyone’s taste. I was happy to see that even if people didn’t necessarily “love” a beer, they at least didn’t “hate” it. I mean, what’s not to love about beer, right?
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