MillerCoors to quash beer-energy drink mix

Facing government pressure, the folks at MillerCoors announced today they will stop making a beer-energy drink mix that contains caffeine and other stimulants. Government officials have said the high levels of caffeine in the drinks can actually mask intoxication. See the news report here. The Thirsty Beagle thinks adding caffeine to a beer would ruin the process of sitting down to relax and enjoy a beer, no? As for the drink, called Sparks, here’s what you see when you go to the drink’s Web site:

comingsoon.jpg

Maybe it won’t really be “coming soon.”

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Comments

It is true that sparks is going away as we know it currently, but the brewers have said that they will be re-formulating the current recipe to increase the beer aspect and lower that “stimulant” aspect.

I imagine it’s gonna end up being something like Smirnoff Orange gone wrong. A shame as Sparks Red was set to be rolling out soon.

B

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