NASCAR driver Kyle Busch wants to help rescue dogs in shelters — and he wants his fans to help. He has teamed up with PEDIGREE to launch a new program and online sweepstakes titled “Kyle’s Mile.” Winners could meet Kyle at the Checker Auto Pats 500 at Phoenix International Raceway in November.
To help raise awareness and funding for the 4 million dogs in shelters and breed rescue organizations, Kyle’s Miles was created with a goal of raising $100,000 for The PEDIGREE Adoption Drive Foundation. From now through October 15, people can log onto www.Dogsrule.com to make a monetary pledge to sponsor miles of any of Busch’s Sprint Cup races during that window. Donations from pledges will directly benefit The PEDIGREE Adoption Drive Foundation, a non-profit organization that provides funding to animal shelters and breed rescues nationwide.
“As the owner of two dogs I know how happy they can make you, so to me it’s really sad that each year four million dogs end up in animal shelters and breed rescue organizations and two million never make it out,” said Busch in a release.
“Kyle’s Miles hopes to raise money and awareness for the dogs that are so often overlooked and I’m excited to be able to do my part to help.”
Anyone who sponsors miles is automatically entered into the sweepstakes to win a trip for two to Phoenix in November to meet Busch and attend the Checker Auto Parts 500 at Phoenix International Raceway on November 9, 2008. Those who’d like to enter the sweepstakes but not sponsor Kyle’s Miles can also do so at www.Dogsrule.com.
- Assistant Features Editor Matt Price