Black Friday leftovers: Elk City

I ran across this excellent video of the Black Friday rush into the Elk City Wal-mart store put together by someone identified only as OKElks. Notice the music, the graphics and the slo-mo replay. This guy was good!

Jim Stafford
Special Correspondent


Black Friday Frenzy

Rise and shine … it’s 3:00 a.m. Days of planning and strategizing all come down to this.

First stop – Walmart.  I’ve never done Walmart on Black Friday before. What makes it different: The lines are inside versus the usual wait-outside-in-the-cold-and-dark lines.  You would think that if people got there early enough, they would grab what they wanted and check out at 5 a.m. (the official start to the sale).  But everything in the ad is roped off, on palettes, guarded by Walmart associates.  They took the ropes down about 10 minutes early and the frenzy started. People were grabbing, pushing, trampling innocent bystanders. Just for a discounted memory card.

Top items on my list: a flash video device and digital photo frame. 50% off. Couldn’t pass it up. Downside: The photo department is one of the only places where you have to pay for it right there, so the line moved incredibly slow.   I finally made my way out of the store around 5:30.   By 5:30, it looked as if a tornado blew through the “main action aisles” (as the associates called them.)

Next stop:  Toys R Us.   Here, it is best to get in line first, then shop. The line snakes up and down the aisles, from the back of the store to the front. About an hour in line altogether. Just enough time to shop while you wait because they strategically placed all the sale items along the line’s route.  Plus, you can easily make friends and swap watching-each-other’s-place duties. 

Third stop: Best Buy. This by far had the longest pre-dawn line, but by 6:30, the store had half-emptied out.  The line wasn’t bad and associates had the store pretty organized and actually made themselves available to help customers.

Last stop: Quail Springs Mall. Three hours of browsing the “doorbusters” and we were done with our day.  When we left, the lines were still extremely long at JCPenney and Macy’s. Other than the department stores, the mall wasn’t too bad. Not overly crowded. 

8 1/2 hours later, after the pushing, shoving, shouting, grabbing and spending we made it home, in one piece. 

-Erica Smith, Copy Editor

esmith@opubco.com


Black Friday: The Running of the Bulls


I’m not sure there was any bigger 5 a.m. Black Friday bull rush into a retail store than what I witnessed at the Elk City Wal-Mart.

This was the fifth year that I began my Black Friday in the dark outside the Wal-Mart in Elk City because my mother-in-law lives on a farm about 15-miles north of town.

This year, two lines already snaked far into the parking lot as I rolled up at 4:40 a.m. I shot a few photos and then positioned myself to video the run into the store when the doors. I filmed 45 seconds of it, and the uninterrupted rush of people into the store continued for another minute or two.I went inside and found the place already in gridlock.

Shoppers — mostly women — grabbed shopping carts and tried to crowd two or three abreast down the narrow aisles. Traffic stopped flowing about five minutes after the store opened.

As in past years it seemed that most were drawn to cheap electronics, with flat-screen televisions and computers the hot items. But so were toys, video games, movies and even clothing.

I saw women pushing carts piled high with all of this stuff, and I wondered how they had time to even find it and scoop it up.I had my eye on a cheap HP printer that my mother-in-law asked me to buy for her, but when I tried to get back to the electronics area I saw that it would be a near-impossible task, at least for a few minutes.

So, I stationed myself near the jewelry counter and waited for some break in the gridlocked aisles. Finally, about 5:45 –45 minutes after the door opened — I saw a route to the printers. It required circling around to the back of the store and coming in from the opposite direction.

I got my printer and headed to the checkout stand, which was its own story. The lines were already 10 deep, and cashiers were ringing up $300-$400 at a time. Two women at the register across from me bought about 100 cheap videos — wonder if they own a video store — along with enough other stuff to rack up a $454 bill.

The guy in line ahead of me looked around and said: “does this look like a recession to you?”

I finally got checked out and left the store with my prize. As President Bush might say, “mission accomplished.”

Jim Stafford

Special Correspondent