Herculean effort for “effortless” commercial
Here’s an ad for Brylcreem (and let’s see a show of hands for everyone who knew they still made Brylcreem…) that was filmed with no special effects and no edits. Just one long take.
Now see how they did it. Patience. Repitition. Positive thinking. The ad ironically focuses on the word “effortless.”
Don Mecoy
Business Writer
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Herculean, maybe?!