Orange you glad?
Above are the current, and soon-to-be discontinued design of a carton of Tropicana orange juice, and the former and future design.
Tropicana has bowed to public pressure and will revert back to its former packaging of its orange juice, restoring the image of an orange with a straw jammed into it. As a buyer of Tropicana juice, I welcome that change. The new packaging, featuring a glass of orange juice, lacked distinction, which made it more difficult to find the stuff on the shelf at the grocery story.
Random fact: It takes 18 oranges to make a 64-ounce carton of Tropicana orange juice.
Don Mecoy
Business Writer
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