Love is in the air and it’s draining our wallets! Recent consumer spending surveys say we’ll be shelling out as much or more than last year on our loved ones. Flowers, chocolates, jewelry and date night all add up to an average of more than $125 spent per person, according to the National Retail Federation. We’re a little unconventional at my house: everyone is getting Thunder gear for Valentine’s Day. I found lots of clothes that show how much we LOVE the Thunder while working on this story last week.
Here’s some interesting tidbits on consumer spending this Valentine’s Day:
How much we’re spending: people plan to spend $74.12 on their spouse or significant other, $25.25 on their children, parents or other family members, $6.92 on friends and $4.52 on their pets this year. (From the NRF.)
Where we’re shopping: 37% will spend at discount stores, 33.6% will head to department stores and one out of five (19.3%) shop online for gifts. Others will shop at specialty stores (20.2%), floral shops (17.8%), jewelry stores (10.6%) and specialty clothing stores (6.6%). (From the NRF.)
Our budgets: 56% plan to spend the same as 2011, 20% will spend more, 20% will spend less and 4% won’t buy anything, according to a PriceGrabber survey.
Most wanted gifts/purchases: Samsung 55″ LED TV, Apple iPhone 4S 64GB black unlocked, TOMS ‘Corbel Classic” Slip-On shoes, a 4-tier wedding cake fountain, roses, Patron Silver Tequilla, N.V. Domaine Chandon Rose Champagne Blend, 1-carat diamond engagement ring, Omega 2221.80.00 Men’s Seamaster Stainless Steel Watch (like the one worn by James Bond) and a ruby devil heart pendant with diamonds 2.33-carat in 10K yellow gold with chain, according to PriceGrabber web analytics from Saturday, Feb. 4-Sunday, Feb. 5.