Last week an editor of the Amarillo Globe contacted me to get photos of retail linked to the Bricktown Ballpark. I responded there is a lot of retail around the ballpark, but when I was told the writer was trying to show how the ballpark here sparked surrounding development, I provided some context. I explained that the ballpark alone didn’t lure in the restaurants and shops – that it was the combination of the ballpark, the canal and arena. I explained how Bricktown was already gaining speed when the ballpark opened in 1998. I offered to give the Globe editor names of people who could give better context of the Bricktown success story, how all these elements combined created the surrounding retail, and how very little of it could be attributed to the ballpark alone.
The editor wasn’t interested. This context didn’t apparently serve the angle they were going for … I got the impression this story was going to show how ballparks alone spark urban retail, context be damned.
You decide if my concern was correct. Read here.