A couple of years ago, Bricktown merchants and property owners banded together behind association chair Avis Scaramuci and director Jim Cowan and tried to address complaints about parking once and for all. For years the district had argued it was not a real problem, it was a perception problem. It was Scaramuci and Cowan (who left as director last summer) who realized they shared responsibility for that perception problem.
So what did they do? They first tried a half-hearted merchant validation program. I say half-hearted because Jim, toward the end, would admit promotion and explanation of the program to visitors could have been better. The district then stood together and promised to end $20 parking. They also teamed up with the Thunder during its first-ever home game – a night when every space downtown was expected to be taken. They provided free parking – free – at the Bricktown garage and the lots along Main Street. And guess what? Dozens of spaces went untaken.
From that point on, the number of emails, calls and comments I received complaining about parking in Bricktown dropped significantly.
But now the $20 parking is back … care to guess who owns this lot? (MORE TO COME)