Video initiatives bring ‘innovator’ results for NewsOK
At NewsOK.com, we know that we do a lot of things well. We produce a lot of news and information content that a lot of people use as a part of their daily lives, whether it’s breaking news, features, investigative pieces or sports columns.
Yes, we do a lot of things well, and we do most of them at a pretty high level.
But there’s one thing that we do more intensely than just about any other media company that has its tradition based in newspapers …
Here’s proof: The Oklahoman and NewsOK.com have been selected as one of three finalists for the Associated Press Managing Editors’ Innovator of the Year award for its “total approach” in video. It’s an award that is considered the most prestigious of the APME awards, and the ultimate winner will be announced Oct. 30.
From the APME annoucement:
Three finalists were selected for APME’s third annual Innovator of the Year Award: The Oklahoman of Oklahoma City, for a staffwide commitment to video; The News-Press of Fort Myers, Fla., for audience engagement efforts including packages that brought experts and readers together with in-depth reporting, photo and video to tackle issues; and The News Journal of Wilmington, Del., for environmental coverage called AllGreenToMe that brings print and online together and provides an international look at environmental challenges facing Delaware.
In its entry, it was noted that The Oklahoman’s commitment to video ranged from breaking news coverage to social networking to training to live feeds to Video Department productions to interaction with our special Web pages and “know it” communities to nDepth’s “Stories of the Ages.”
It’s one of many honors NewsOK and The Oklahoman have received in the last two years . You can see many of our recent honors on our Awards Page that lists the achievements.
We consider these honors validation that we are moving in the right direction journalistically.
And we consider our steady growth in traffic and visits validation that we are moving in the right direction for our audience.
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