By John Sutter
Chesapeake Energy Corp., based in Oklahoma City, hired on a former TV man from Oklahoma City to run a “news” channel on the internet. As the Wall Street Journal points out, the energy company faces growing opposition to drilling in populated areas:
This fall, it will launch Shale.TV, a Web site devoted exclusively to creating new content about the massive natural-gas field known as the Barnett Shale, located in and around Fort Worth, Texas, and one of Chesapeake’s most important assets. Chesapeake has signed up well-known local journalists, including a longtime local television anchor, to run the site and produce three hours of new programming every day.
The station will feature nightly news. It’s being produced by a subsidiary of an Oklahoma ad firm, Ackerman McQueen. The agency runs similar sites for the NRA, the WSJ story points out.
