Liz Claiborne … working on a fix
Women’s Wear Daily — the bible for the fashion industry — reported that there’s a lot of secrecy going on at Liz Claiborne, where creative director Isaac Mizrahi is hoping to breathe new life into the beleaguered label. Mizrahi, as you may know, was one of the first to bring designer clothes to the masses with his line at Target. I think I heard a lot of Target fans crying when it was announced he was abandoning them.
Anyway, a source within the company told WWD that Liz Claiborne is working on a new logo and ad campaign, and that samples and images of Mizrahi product are being kept under wraps. We’re in a for a long wait before the spring launch. Here’s hoping Mizrahi can pull it off.
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