It seems that the audience for online video is getting older, more diverse and more mainstream. And perhaps surprisingly, TVs prime time is the new prime time for Web video viewing — rather than at-the office-pretending-to-work time. Even more surprising: fewer people are sharing videos than they used to.
Steve Lackmeyer called me Tuesday about today’s shoot. He had an interview lined up with the developer behind Level Urban Apartments in Deep Deuce and the owners of Native Roots Market in Norman to discuss a downtown grocery store.
I recorded developer Richard McKown with the usual Canon 7D, 24-105mm lens and Zoom audio recorder with Sennheiser wireless mic.
Then things kinda fell apart. The interview with Matt Runkle and the Kaplans was more flash mob than staged interview. I shoot a lot (too much) guerilla style interviews when you run and gun as events unfold. It’s usually better to somewhat control the situation for lighting, video and audio purposes.
Which brings me to the sound. I shot Runkle and Lackmeyer touring the store with a 14mm lens – it provides a nice, wide angle and is fairly forgiving for non-tripod shooting. I used the neck strap for extra stability as I moved around.
But I didn’t have the Zoom on the hot shoe.
And as the interview unfolded, and Lackmeyer became more excited about his story, and Runkle continued to beam with pride about his store and his future – I was stuck shooting with the 14mm and the internal mic on the Canon 7D body.
I cut the above video around 11 pm Wednesday and posted it around 1:30 am after an annoyingly slow upload. Surprisingly the audio from the onboard mic was heaps better than I expected. It still had noticeable fuzz but you could at least hear Runkle and the Kaplans.
Live and learn I guess.