“Fortunately, as the audience grows, the industry matures. The concept of the stand-alone viral video is finding itself eclipsed by more companies coming to realize that creating content for a central brand and working to build the audience for that brand should take precedence. That’s why, in 2011, it seems inevitable that the notion of “viral video” as a core element of the industry will fade away. The funny cats and footballs to the groin will never disappear from YouTube, but the focus instead will be on the creation of recognizable brands, producing sustainable content that can be connected with advertisers.”
We didn’t run into OKC’s most famous rocker this year, but here are two videos from 2009. Angi Bruss vs. Wayne Coyne in a Xmas list rundown. And Tanner Herriott‘s production of the Flaming Lips vs. well known Christmas tunes.
Enjoy and be merry.
I agree with Mashable’s statement:
“Smartphones have had the capability to record video for a very long time — and the hottest phones on the market all include the ability to record and upload HD footage. Still, we haven’t seen mobile video take off quite the same way as photographs.”
Despite most everyone’s phones having video and access to Facebook and Twitter – you still don’t see much video sharing on social media locally. Maybe in 2011?
Another great video from the NY Times.
Two New York City men felt a responsibility to respond when they mysteriously received hundreds of letters addressed to Santa Claus at their Chelsea apartment.