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Beet.TV: Google: “Currency” of Online Video Advertising Will Shift to “Cost Per View” as YouTube Readies “TrueViews”

Beet.TV: Google: “Currency” of Online Video Advertising Will Shift to “Cost Per View” as YouTube Readies “TrueViews”.


Terror on 10th Street: the uncut tour of an OKC haunted house

With October rolling around, Oklahoma gets better weather – usually mild, enjoyable days with little drama. It also means I get fatter due to higher consumption of Halloween candy.

To accompany The Oklahoman’s coverage of haunted houses for people to enjoy during October’s weekends, I shot a tour of the haunted house near NW 10 and Penn Ave in Oklahoma City.

The people at the house, I counted 4-5, stayed in character the 45 minutes I was there. Honestly, I thought it was fun and a little more enjoyable than the typical cattle herd process of stumbling through a dark warehouse maze. But both have their upside.

I debated using a Canon 7D to shoot this, but figured I was better off using something that required less skill. Also, it was very dark in there and I didn’t want to destroy a lens by bumping into a Freddy Krueger. Or plastic skull.

About 5 seconds into this house, I’m fumbling for the nightshot on the Sony A1U HVR, which is near the lens. One thing I quickly realized, the lens cover on this camera eats into the nightshot’s range. So to compensate, the video is actually resized larger in post production. The result is a little less annoying than wondering why the top third is completely black the entire time.