New Role – YouTube as Outlet for Live Sports – NYTimes.com
New Role – YouTube as Outlet for Live Sports – NYTimes.com.
Now Google is shopping for other events to show on YouTube in real time, a plan that could shake up the sports broadcasting world. To date, though, live sports viewing on the Internet has been hampered by slow broadband speeds, and the reluctance of sports leagues to cannibalize profits that come from traditional broadcasters. Some broadcasters, like ESPN, predominantly show events online that they do not carry on television.
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