Rather be a newspaper than a TV station
Interesting statement. From Merrill Lynch.
The late Tuesday session at the NAA Marketing conference in Orlando dealt with innovating past the economic slump. Lauren Rich Fine, former managing director, said the innovation many newspapers are trying is a sign of hope. It shows there is hope because of the effort to fight the slump and meet needs of the industry. It’s all about new business models.
She said despite the worries, she’d rather be a newspaper than a TV station. Interesting. I don’t think she was just playing to the crowd.
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