Wednesday Video Spotlight: The making of Samantha Crain’s “Never Going Back”

Shawnee singer-songwriter Samantha Crain released Tuesday her third full-length album, “Kid Face,” on Ramseur Records.
“Kid Face” is the follow-up to 2010′s “You (Understood),” which received praise from Rolling Stone, SPIN, New York Times and NPR and made my top 10 list for that year.
“Yeah, this is actually the first like fully autobiographical album that I’ve written,” she told The Oklahoman Entertainment Editor Gene Triplett in a recent interview in Oklahoma City’s Plaza District.
“I think before, even if I was dabbling in sort of autobiographical stuff, I always felt the need to kind of color things up with a little bit of fiction here or there, mainly just for my own anxieties about being too personal, probably. But I think, like, the older I’ve gotten, the more comfortable I’ve become with myself and with my own story, that it’s been easier to write more autobiographical stuff.”
A good example of her autobiographical storytelling is the album’s lead-off single “Never Going Back.” The Shawnee resident joined forces with fellow Oklahomans of the innovative filmmaking team LAMAR+NIK for the stupendous music video, which was released about a month ago.
LAMAR+NIK are much-buzzed-about for their DIY and imaginative videos (Lushlife’s “Magnolia,” “Reds” for the band Houses), and “Never Going Back” is no exception. Crain was first filmed against a white backdrop, performing the song start to finish. L+N then edited the video, had each and every one of the 3800-plus frames printed out, and then painstakingly hand-cut every photo. The photos were then precisely placed in a series of rows, and filmed in one single, continuous take, according to a news release.
In honor of Samantha’s new album, check out this making-of look at her “Never Going Back” music video, as well as the final product:
-BAM
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