Video: Honda’s “Ferris Bueller”-theme Super Bowl trailer, starring Matthew Broderick
It just seems like there are more and more reasons to tune into this year’s Super Bowl.
Even if the unexpected matchup of the New York Giants and New England Patriots doesn’t especially appeal to you – personally, I’m kind of looking forward to it – there’s always the chance to watch Oklahoma native and the most likable man in football, Wes Welker, work his onfield magic.
Plus, Oklahoma country music stars Blake Shelton and Miranda Lambert will sing “America the Beautiful” during the televised pregame festivities Sunday at Lucas Oil Stadium in Indianapolis. “American Idol” Kelly Clarkson will perform the National Anthem before kickoff, which is set for 5:30 p.m. Sunday on NBC. For my part, I’m more excited about this collection of Okie and Texas talent performing than I am about Madonna playing the halftime hoopla, but I’m also hoping the “Material Girl” will put on a good show.
Then, the special Season 2 premiere of the hit reality TV show “The Voice,” which stars Shelton, Christina Aguilera, Cee Lo Green and Adam Levine as celebrity coaches, is set for approximately 9 to 10 p.m. Sunday, depending on how long it takes the Giants and Patriots to settle their score.
Finally, some of the commercials look really promising. Many advertisers have been previewing or unveiling early their Super Bowl commercials this week as they work at building buzz.
One of the best and buzziest so far is Honda’s “Ferris Bueller” CR-V ad featuring Matthew Broderick.
Advertisers are forking over a record $3.5 million for 30 seconds of air time during the country’s most watched television show, according to the Chicago Sun-Times, and I would that in Honda’s case, that is money well spent.
-BAM
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