Edmond teen music sensation Greyson Chance debuted today the music video for “Hold on ‘Til the Night,” the title track from his recently released debut album.
Greyson, 14, makes his return to the “The Ellen DeGeneres Show” in the episode airing today to talk about the concept behind the video. “The Ellen DeGeneres Show” airs at 4 p.m. weekdays on KOCO-5 here in Oklahoma City.
Greyson became an Internet sensation in 2010 when his cover of Lady Gaga’s “Paparazzi” became a YouTube smash. It has since garnered more than 44 million views. Gaga also will be a guest on today’s episode of “The Ellen DeGeneres Show,” and it will be interesting to see if she and Greyson appear on air together. (There is a backstage photo of them smiling and posing together on the show’s website.)
The video of “Hold On ‘Til The Night” gives Chance an opportunity to empower his generation to be themselves and embrace who they are. Shot entirely in black and white, Greyson has a young and fresh take on a clean and simple concept: using real kids (not actors) that he found through schools and shoot a stylish, gritty piece, combining strong singing sequences of Chance with shots of Chance and the kids. The video is all about being real and connecting with the viewer – encouraging them to be themselves and speak their minds.
Chance recently took to Twitter (@greysonchance) to share this insight with his fans: “I am so happy and excited for you all to see this video. It is different from anything I have ever done. I shot the video all in black and white and created something that was more artsy and uplifting…I don’t want to give too much away, but I can tell you this video is about lighting up a new generation. It is coming very soon everyone! Get prepared for the video of ‘Hold On ‘Til The Night’!!”