iTunes to offer some songs for 69 cents, stop copy protection
Apple Inc. executive Philip Schiller unveils the new pricing plan for iTunes during his keynote address today at the Macworld Conference and Expo in San Francisco. Schiller said iTunes songs would come in three pricing tiers: 69 cents, 99 cents and $1.29. Record companies will choose the prices, which marks a significant change, since Apple previously made all songs sell for 99 cents. (Associated Press photo)
The Associated Press is reporting that Apple is slashing the price of some songs offered on its iTunesstore to 69 cents. Even better, the company plans to begin selling all tracks without that annoying copy protection.
According to the AP, Apple’s top marketing executive, Philip Schiller, said today at the MacWorld trade show that iTunes songs would come in three pricing tiers: 69 cents, 99 cents and $1.29, depending on the recording company they come from. (Previously, all songs were sold for 99 cents.)
He also said Apple worked with all the major record labels to get songs free of “digital rights management” technology, which limits people’s ability to copy songs or even move them to different devices.
-BAM
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Hi.Hmm, have you actually tried to find a 69 cent song … there certainly isn’t many of them around.